Property Management

This is a true story that happened in an actual sales office.

The agents in a particular real estate office wanted to revamp the picture display cases in the front windows and someone needed to take charge of rotating them on a weekly basis. This job was time intensive, not an earning opportunity and tedious, because it involved;

• Following up with other agents to get new pictures at frequent intervals
• Setting the new pictures in frames on a weekly basis
• Eliminating unseasonal shots, etc.

The decision was made to have a brainstorming session at a company meeting and to ask for an agent to volunteer.

“Roberta”, as we will call her, was thought to be one of the most ‘negative’ agents in the office and a person who always seemed to project tension, just by the expression on her face. She was

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The first Cheesecake Factory restaurant in Utah opened at Fashion Place mall, along with the first Sephora cosmetics store. By the end of the year, specialty retailer Crate and Barrel, apparel chain H&M and a BRIO Tuscan Grille restaurant will follow suit with their first locations.

Built nearly 40 years ago, Fashion Place stands out among scores of older, enclosed shopping malls. Many are in decline or have been demolished, but the Murray property remains one of the most successful regional malls in the West — if not in the country.

Its formula for success combines the bromide of location, location, location with the attraction of strong anchors and a willingness by its owner to pump in money, even in challenging times.

“If you want to open one location in Utah, you want to be centrally located along the Wasatch Front — and there’s no better place to do that than Fashion Place mall,” said Chad Moore, managing principal of Mountain West Retail-Investment, a commercial brokerage in Salt Lake City. “It’s in

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Weeds poking out through cracks in the driveway. A grimy front door. A dirty kitchen. Closets crammed with stuff. Too many garden gnomes. Garages that can no longer fit any cars.

Although sellers often think about replacing big-items such as roofs and flooring, veteran Realtors say the former often overlook small and inexpensive fixes that can help eliminate big turnoffs for potential homebuyers.

“It’s amazing how much small things matter,” said Orem Realtor Chris Nichols. “The little details really do add up quickly.”

If you are thinking of selling your home, Nichols and other real estate agents have some thoughts on how to get your home show-ready, on the cheap:

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Declutter (and declutter some more) » “I think we become blind to what our home really looks like because we see it all the time,” Nichols said. “The trick is to

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Automobile companies have always seemed to engage well with consumers. Through innovative commercials, webisodes and other initiatives, their marketing departments have successfully communicated and excited consumers. It should come at no surprise, then, that according to a new study which looked at all pages with more than 100,000 fans, an automobile company, Audi, tops the charts for member engagement on Facebook. It beat the likes of Justin Beiber and Lady Gaga, with an average of 47 more likes per post than any other brand, celebrity or cause. What pages can you take from Audi’s book?

Do you rock? Rockmelt, that is. The “social Web browser,” which just launched an iPhone app, integrates posts from Facebook, Twitter and news feeds into the site. A one

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I strongly encourage leaders in real estate to challenge the traditional concept called “the 80/20 rule”, which states that 80% of the sales are transacted by 20% of the agents. With proper measurement, coaching and support, I believe that a far higher percentage of the sales agent population could become successful and profitable both to themselves and to the company. Below are three key ideas that you may find helpful in accomplishing this goal.

1. Monitor Positive Sales Base (PSB)

PSB simply measures the percentage of the total sales population that closed one transaction or more over a given period of time.  This can be measured over the past month, quarter, year-to-date (YTD), and/or trailing twelve-month period (LTM), as well as the corresponding periods for the previous year. This

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